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5-Day Training Course

Incident & Crisis Response Communication Skills

The Essentials to Support Operational Response During Incidents

Course Overview

This Incident & Crisis Response Communication Skills training course will provide the key steps every organization must take to avoid being irreparably damaged by a crisis. Packed with practical advice, useful materials and case studies, participants will learn how communication and operational response together are integral to an effective incident response and protecting reputation.

Every sensible organization recognizes the risks they face and that disaster could potentially strike at any time. The learning contained within this Security Management training course might make the difference between demonstrating strength and resilience to your stakeholders or humiliating public failure. This training course takes a step by step approach to all the learning necessary to pre-empt crises and respond to major incidents should one occur. 

The media can be very unforgiving organisations who they perceive to have made mistakes and effective communication when under the media spotlight will be vital to coming through unscathed. This Incident & Crisis Response Communication Skills training course provides the skills and confidence to understand the communication environment and what you must do in order to succeed when disaster strikes.

This Energy Training Centre training course will highlight:

  • An awareness of the media and communication environment at the time of a crisis
  • The available media platforms and practical guidance on how to use them
  • How communication is integral to effective operational response
  • How to create an incident communications plan alongside a range of useful planning tools
  • Practical skills for media communication and supporting case studies

Course Objectives

  • Develop practical skills enabling effective communication at the time of an incident
  • Familiarize students with both techniques & technologies involved in crisis communication
  • Provide a health-check for your personal & organizational readiness
  • Provide the confidence to know that your response strategies are appropriate and effective
  • Build relevant knowledge through exploring relevant case studies and practical exercises
  • Develop flexible creative and well motivated teams

Training Methodology

This Incident & Crisis Response Communication Skills training course is activity and discussion based. Formal presentations will be balanced by a range of case-studies, practice problems and group discussions. Sharing the experience of the participants is an important feature and delegates will have the opportunity to discuss their own projects or challenges in an environment focusing on solving those problems.

This training course consists of five stand-alone modules all based around common themes containing lecture content, skill assessments, participative discussions, video presentations and delegate exercises in order to create high impact training. This Incident & Crisis Response Communication Skills training course is designed to be dynamic and highly interactive as well as educational. The primary focus is to provide delegates with concepts and methods which they can put to immediate use in the workplace.

Who Should Attend

This Incident & Crisis Response Communication Skills training course has been designed for PR practitioners and for senior professionals such as team leaders or technical specialists elsewhere in the organization who may be involved in the handling of crises, responsible for the management of public reputation and the rebuilding of business capacity after a serious incident or issue has hit.

This training course is also relevant to anyone likely to have responsibility for the delivery of public relations and communication activities during a time of crisis for the organization:

  • Health, Safety & Environment Professionals
  • Management team tasked with the direct delivery of internal and external communication activities or oversight of specialist sub-contractors with this responsibility in a time of crisis
  • Senior operations personnel with responsibility for managing teams whose role includes public relations and or internal communication during a time of crisis
  • Those holding responsibility for the strategic use of Public Relations and with responsibilities for business resilience

Course Curriculum

  • Key Principles of Crisis Communication and Incident Response
  • An Overview of the Scope & Role of Public Relations
  • Key Underpinning Concepts in PR
  • What Makes a Crisis?
  • The Importance of Reputation Management
  • An Exploration of Stakeholders - Who Want to Know What Is Going On and Why You Must Communicate
  • The Ethical Framework for Communication
  • What is Crisis Management?
  • Why do you need a plan and what should be in it?
  • The Planning Process & Vulnerability Audit
  • Alerting Procedures
  • Response Structures - A look at putting together the necessary systems, teams and facilities to meet the threat
  • Exercise High Roller
  • The 20 Most Common Mistakes in Crisis Management - Why do you need a plan?
  • Media – friend or foe? A Journalistic Perspective
  • What is News? Who are Journalists & What do they want?
  • Media Management Strategies
  • Media Relations
  • Managing Stress
  • Managing Filming and Photography
  • Organising a Media Centre & Press Conference
  • Leadership and The Role of  A Leader
  • Linking Timelines and Strategies in Communication
  • News Releases, Holding Statements and News Statements
  • Media Briefings and Media Interviews
  • Media Interviews Exercise
  • Other Media Environments
  • Orientation to Digital & Social Media
  • Citizen Journalists
  • Social Media & Crises
  • Case Studies
  • Ethical Issues with Social Media
  • Final Exercise

Certificates Awarded

Certificate of Completion

After successfully completing this training course, participants will be awarded The Energy Training Centre Certificate of Completion — a respected validation of their dedication to continuous learning and professional excellence. This certificate signifies that participants have gained the essential knowledge and skills required to make a measurable impact in their field.

Upcoming Sessions
Live Virtual Session
Riyadh, Saudi Arabia
London, UK
Dubai, UAE
Live Virtual Session
Dubai, UAE
Riyadh, Saudi Arabia
London, UK
Live Virtual Session
Pretoria, South Africa

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Frequently Asked Questions

Our training courses are conducted at partnered hotels located within the specified training areas. Please note that venue assignments may vary based on availability. For the most current information, do not hesitate to contact us at [email protected].

Yes, we do. We provide tailored training courses designed to meet the specific requirement of larger group of individuals. These customized training courses can be conducted both classroom and online formats, allowing you the flexibility to choose you preferred dates and duration.

Please contact us at [email protected] to discuss your group’s training needs, and we’ll work with you to create a personalized training course that aligns with your objectives.

Upon successful completion of the training course, you will receive The Energy Training Centre Certificate of Completion with corresponding learning hours.

Yes, special discounts are available upon request if you have more than one registrant for a course. For further information please email us at [email protected]

We offer two convenient payment options:

  • Bank Transfer – You can make payment via bank transfer. Once your registration is confirmed, you will receive an invoice with the banking details for the transfer. We would require you to supply a swift copy for us to confirm receipt of funds.
  • Payment Link – Alternatively, we provide a secure payment link that you can use to complete your payment after your registration has been confirmed.

Upon receiving your registration details, either via email at [email protected] or through our online registration form, we will send you the following by email within 24-48 hours of registration.

  • Joining Instructions
  • Invoice/receipt (where appropriate)

There are two convenient options to register for a training course:

  • Online Registration Form – Register for your desired training course by completing the online registration form available on our website. Simple click on the registration button or select your preferred dates and provide the requested information.
  • Email Registration – You can email us your intention to register at [email protected]. Our team will guide you through the registration process and provide assistance you may need.

We understand that time zones may be different between our Senior Consultants and our delegates. Our standard online course timings (11:00 AM to 4:00 PM, GMT+4 – Dubai, UAE) may be adjusted upon confirming the programme. Our team shall communicate between the confirmed registered delegates and suggest a suitable course timing for all.

Our standard course duration for our classroom programmes is 6 hours per day while our online session is 5 hours per day.

Our training courses span across diverse industries, encompassing sectors such as but not limited to:

  • Power & Utilities
  • Oil & Gas
  • Financial Institutions
  • Government and Regulatory bodies
  • Manufacturing & Production Industry

Our commitment lies in continuously refining and expanding our training course offerings to align with evolving industry landscapes. We encourage individuals to explore our website or engage with our dedicated support team for the latest information on available courses, ensuring access to the most pertinent and current educational resources.

Yes, The Energy Training Centre is certified and recognized by several prominent industry standards. Specifically, it holds certifications from ILM, Continuing Professional Development (CPD), and the Project Management Institute (PMI).

  • ILM (ID# 002398B) – This certification indicates that our training programmes meet high standards for leadership and management development, ensuring that they are designed to enhance participants’ skills in these critical areas.
  • Continuing Professional Development (CPD) – Our recognition by CPD reflects our commitment to providing educational opportunities that support ongoing professional growth and skill enhancement. This accreditation ensures that our training courses are relevant and effective for professionals seeking to advance their careers.
  • Project Management Institute (PMI) – Being recognized by PMI signifies that our training programmes align with industry best practices in project management. This certification assures participants that our offerings are in line with the standards required for effective project management and are valuable for those pursuing or maintaining PMI credentials.

These certifications underscore our dedication to providing high-quality, industry-relevant training that fosters professional growth and meets established standards. Additionally, we are actively pursuing further certifications and affiliations to enhance our offerings and ensure we remain at the forefront of industry best practices.

About Energy Training Centre

Energy Training Centre is a leading provider of professional development programs for the energy and public sectors. With over 15 years of experience, we have trained more than 50,000 professionals across the Middle East and beyond.

Our expert-led courses are designed to meet the evolving needs of modern organizations, combining theoretical knowledge with practical applications that deliver immediate value to your career and organization.

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