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5-Day Training Course

Business Development: A Toolkit for Organisational Success

Master Business Development Through Knowledge, Skill, and Discipline

Course Overview

In today’s highly competitive business landscape, organizations and their workforce must remain agile, adaptive, and prepared to win new business at any time.

The Business Development training course offers employees the opportunity to enhance their knowledge of sales and development, while mastering proven techniques to become influential salespeople and effective spokespersons for their organization.

This training course equips you with the essential skills to position yourself ahead of competitors, establish credibility, and communicate value to prospective clients.

By applying these skills, you will be able to fill your pipeline with high-quality leads that drive growth, success, and sales for your organization.

This Energy Training Centre training course will highlight:

  • The fundamentals of Business Development
  • Stakeholder Mapping: Creating Personas, Planning Your Week, and Talking about Your Competitors
  • Lead Generation Strategies
  • Enhancing Your Selling and Persuasion Skills: Knowledge, Skill, and Discipline
  • How to Engage Your Audience and Win Business

Course Objectives

Upon completing the Business Development: A Toolkit for Organisational Success training course, you will be able to:

  • Understand the fundamentals of business development and identify the basic skills required in this field

  • Apply effective communication skills and assertion techniques in practical situations

  • Outline and implement business development best practices

  • Develop a strong understanding of negotiation techniques and essential rules of negotiation within business development

  • Evaluate various business development strategies and techniques, including the ground rules that underpin the field

Who Should Attend

The Business Development: A Toolkit for Organisational Success training course is ideal for professionals in management, leadership and sales positions who want to have a tangible impact on their business. This program is also suitable for individuals who manage a team or the sales function.

This Business Development training course is also a must-attend for any professional who wants to become a more effective, confident seller will benefit from these techniques, including:

  • Sales managers or executives looking to coach your team and build a high-performing sales engine effectively
  • Entrepreneurs looking to develop a sales team and acquire customers
  • Business leaders who would like to be more persuasive and influential
  • Business development professionals who play a role in sales and managing relationships
  • Professionals making a horizontal career shift into sales from another functional role

Course Curriculum

  • How to undertake a Business Development skills audit
  • Ways to enhance Your Selling and Persuasion Skills: Knowledge, Skill, and Discipline
  • Strategies to strengthen your sales skills
  • Enhancing your sales language
  • How to draft a sales pitch
  • How to build a stakeholder map
  • Creating Personas
  • Planning Your ideal work week
  • Talking about Your Competitors
  • Identify target audiences with concentrated filters
  • Learn how to prepare competitive conversation topics 
  • Developing a sales framework
  • Exploring tried and tested sales tools
  • Lead generation tactics
  • How to create qualifying questions
  • The perfect sales meeting checklist
  • The four Ps of Presentation
  • How to overcome fears when presenting and pitching
  • Creating engaging and informative presentations
  • How to draft a prospecting script
  • Ways to enhance your impact when presenting to make a persuasive first impression
  • Learn about the critical skills needed to lead a high performing business development team
  • The role of negotiations in business development and sales
  • How to close a deal
  • Activity: Business Development plan and pitch

Certificates Awarded

Certificate of Completion

After successfully completing this training course, participants will be awarded The Energy Training Centre Certificate of Completion — a respected validation of their dedication to continuous learning and professional excellence. This certificate signifies that participants have gained the essential knowledge and skills required to make a measurable impact in their field.

Upcoming Sessions
Paris, France
Dubai, UAE
Dubai, UAE
London, UK
Paris, France

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Frequently Asked Questions

Our training courses are conducted at partnered hotels located within the specified training areas. Please note that venue assignments may vary based on availability. For the most current information, do not hesitate to contact us at [email protected].

Yes, we do. We provide tailored training courses designed to meet the specific requirement of larger group of individuals. These customized training courses can be conducted both classroom and online formats, allowing you the flexibility to choose you preferred dates and duration.

Please contact us at [email protected] to discuss your group’s training needs, and we’ll work with you to create a personalized training course that aligns with your objectives.

Upon successful completion of the training course, you will receive The Energy Training Centre Certificate of Completion with corresponding learning hours.

Yes, special discounts are available upon request if you have more than one registrant for a course. For further information please email us at [email protected]

We offer two convenient payment options:

  • Bank Transfer – You can make payment via bank transfer. Once your registration is confirmed, you will receive an invoice with the banking details for the transfer. We would require you to supply a swift copy for us to confirm receipt of funds.
  • Payment Link – Alternatively, we provide a secure payment link that you can use to complete your payment after your registration has been confirmed.

Upon receiving your registration details, either via email at [email protected] or through our online registration form, we will send you the following by email within 24-48 hours of registration.

  • Joining Instructions
  • Invoice/receipt (where appropriate)

There are two convenient options to register for a training course:

  • Online Registration Form – Register for your desired training course by completing the online registration form available on our website. Simple click on the registration button or select your preferred dates and provide the requested information.
  • Email Registration – You can email us your intention to register at [email protected]. Our team will guide you through the registration process and provide assistance you may need.

We understand that time zones may be different between our Senior Consultants and our delegates. Our standard online course timings (11:00 AM to 4:00 PM, GMT+4 – Dubai, UAE) may be adjusted upon confirming the programme. Our team shall communicate between the confirmed registered delegates and suggest a suitable course timing for all.

Our standard course duration for our classroom programmes is 6 hours per day while our online session is 5 hours per day.

Our training courses span across diverse industries, encompassing sectors such as but not limited to:

  • Power & Utilities
  • Oil & Gas
  • Financial Institutions
  • Government and Regulatory bodies
  • Manufacturing & Production Industry

Our commitment lies in continuously refining and expanding our training course offerings to align with evolving industry landscapes. We encourage individuals to explore our website or engage with our dedicated support team for the latest information on available courses, ensuring access to the most pertinent and current educational resources.

Yes, The Energy Training Centre is certified and recognized by several prominent industry standards. Specifically, it holds certifications from ILM, Continuing Professional Development (CPD), and the Project Management Institute (PMI).

  • ILM (ID# 002398B) – This certification indicates that our training programmes meet high standards for leadership and management development, ensuring that they are designed to enhance participants’ skills in these critical areas.
  • Continuing Professional Development (CPD) – Our recognition by CPD reflects our commitment to providing educational opportunities that support ongoing professional growth and skill enhancement. This accreditation ensures that our training courses are relevant and effective for professionals seeking to advance their careers.
  • Project Management Institute (PMI) – Being recognized by PMI signifies that our training programmes align with industry best practices in project management. This certification assures participants that our offerings are in line with the standards required for effective project management and are valuable for those pursuing or maintaining PMI credentials.

These certifications underscore our dedication to providing high-quality, industry-relevant training that fosters professional growth and meets established standards. Additionally, we are actively pursuing further certifications and affiliations to enhance our offerings and ensure we remain at the forefront of industry best practices.

About Energy Training Centre

Energy Training Centre is a leading provider of professional development programs for the energy and public sectors. With over 15 years of experience, we have trained more than 50,000 professionals across the Middle East and beyond.

Our expert-led courses are designed to meet the evolving needs of modern organizations, combining theoretical knowledge with practical applications that deliver immediate value to your career and organization.

50K+
Professionals Trained
15+
Years of Experience
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